It all began with Wayne LaVassar’s journey from CPA to CEO, a Sun-Kissed Success Story. In the bustling world of business, few tales rival the inspiring journey of Wayne LaVassar, the founder, and CEO of California’s premier tanning salons. What started as a passion project for this former CPA has blossomed into a sun-soaked empire, capturing the hearts of clients and industry insiders alike.

Wayne’s transition from numbers to tans was as strategic as it was serendipitous. Fueled by a lifelong love for sunny beaches and golden glows, he traded his spreadsheets for suntan lotion, embarking on a mission to bring California’s radiant spirit to the masses.

With meticulous attention to detail and an unwavering commitment to customer satisfaction and cleanliness, Wayne’s first salon quickly became a local favorite nestled in the heart of Brentwood. From there, his business savvy and entrepreneurial spirit propelled his brand to new heights, expanding across the Golden State.

Painting bodies golden since 1984, Wayne has transformed his passion for bronzing into a thriving empire that’s the envy of Hollywood. With over three decades of experience, his salons are more than just places to get a tan – they’re celebrity magnets, drawing in stars like moths to a flame. From Ben Affleck to Jennifer McCarthy, the A-listers know that when it comes to achieving that perfect glow, Wayne is the man to see.

But Wayne’s success isn’t just about his famous clientele. With innovations like multiple spray booths per location and the latest in sunbed technology, he’s and his team have revolutionized expectations throughout the tanning industry, ensuring his clients leave looking like they just stepped off the beach.

So, here’s to Wayne, 🥂 the golden guru of tanning, whose dedication to bronzing brilliance has made him a legend in the industry. With his charm, innovation, and unwavering commitment to excellence, he’s shaping the future of tanning, one tan at a time.